It’s old new to anyone who actually works in the real world for a living that society is in general multicultural, diverse, interracial, and ultimately better for it. What Big Business cares about is the holy grail of the almighty buck. And wherever the most people go, that’s where the most money will be concentrated. That’s why “The Bachelor,” ABC TVs most profitable franchise is deathly afraid to add color to the mix (and probably never will include diversity of any real depth), and why most media is still lilly white.
The Joker, after emerging from the canal of chemical-waste from Batman: The Killing Joke. (Photo credit: Wikipedia). It can drive advertising companies crazy trying to figure ways to keep making more money.
But advertisers and marketers looking for statistical outlyers or “fringe” areas not fully exploited, or growing look to multicultural consumers – meaning anyone who is not as white as the Joker looking character in the article photo.
The multicultural market is huge, and still new to most advertisers and marketing companies because white America is still the majority – but that’s slowly turning…
In this hour and three minute video program from the BBC, June Sarpong (currently working on Jesse Ventura’s “Conspiracy Theory” program) presents (as Devil’s Advocate, perhaps?) that multiculturalism and diversity are simply not needed in England.
It’s interesting (in a subtle way) that the producers of the program should select an African-American (in this case African-English) woman to present the case that diversity is a huge drag on their system and just is no longer needed.
Watch this and tell us what you think? Is there a strong basis of truth in this presentation and argument?
Just a quick note to our peeps out there in Twitter-land, Facebook-ville, and the rest of the world, to let everyone know we’re proud to roll out a few updates:
We’ve added new art work to our online store, at InterraceToday.com/store. My wife is an incredible artist (yes, I’m biased in her favor), but we are one of the few websites in the world to sell original artwork on cards and prints celebrating interracial relationships and multicultural families. I’ve also created original WordPress themes for sale that also celebrate diversity, interracial relationships, and multiculturalism. And if you have suggestions or requests, let us know.
Secondly, we’ve partnered with the good folks at InterracialMatch. com to present SwirlMatch.us, our own branded interracial dating website specifically geared toward interracial christian singles. If you’re so inclined, give Swirl a whirl.
Finally, please remember that we are here for our readers. If you have material you’d like to submit, please visit our submissions page. If you’d like to contribute your insight, you can write for us or add comments and suggestions to the site. We want to grow and need your support to do so. There aren’t too many (if any) websites like ours online, and we know there are others out there like us – so please give us a “like” on Facebook or buy a greeting card for someone you care about, purchase a print for your office or home or for a friend, or get involved. We’re ready for you, if you’re ready for us!